Search Engine Optimization
Healthcare Digital Marketing Agency
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Gain Predictable Patients For Your Practice.
We’re Omnicore, Digital Marketing Partner for Healthcare and Medical Professionals
It is our job to create a space where you can fully focus on being a doctor—whether you’re an Obstetrician, a Gynecologist, a Reproductive Endocrinologist, and the like. You’re already busy with meetings, paperwork, consultations, and operations to even have time to post on Facebook.
Generated more interest online by targeting patients that are likely to get fertility clinic services.
Increased online visibility helped nearby patients to discover our client’s clinic.
We’ve achieved a 40% uplift in relevant organic traffic since the start of the campaign.
A huge number of individuals have no idea about their reproductive health. By becoming a purveyor of information through your ads and website, you’re not just educating your patients. You’re giving them a peek at what you have to offer them. With digital marketing, we’re able to generate different touchpoints for patients—using social media, websites, and search engines as multiple avenues for potential patients to reach out to us.
Fertility is a sensitive topic that needs to be handled with care. Many still hold prejudice against couples who choose to have an IVF pregnancy. Some individuals are ashamed of their infertility. A lot of them want more information but are too afraid to be seen going to a fertility clinic. Searching on Google offers far more degrees of anonymity. For instance, your clinic’s website could become a reliable resource for these private individuals’ reproductive health.
Be the answer to your patient’s questions.
Hundreds of people google for answers every day! Your potential patients are already searching online for their nearest Fertility Clinic, and yet you’re nowhere to be found. By studying your audience and becoming their reliable intel, you gain their trust. If done right, with our help these onlookers will eventually become your client.
Put your services in front of people who are most likely to get them through Search Engine Optimization (SEO).
Are you an OB-GYN? An obstetrician? A reproductive endocrinologist? Or does your clinic offer all? By putting the right keywords online, qualified patients are pushed in your direction. Now, you don’t have to waste time filtering your patients and immediately deal with the ones willing to take up your offer.
Strengthen Google signals to help you rank higher. These signals include increasing site authority through link building, content strategy, local SEO, and more.
Paid Search is still SEO but with a faster turnaround. If you’re willing to pay Google a certain budget, they’ll place your fertility clinic at the top of their search results page. This is especially recommended for clinics that want to boost a specific treatment or service online. You’re able to skip an undecided audience and go straight toward clients who are ready to pay.
Paid Search is especially useful for
Matching clients to specific services. Each service has a type of client intended for them. For example, single women in their late 30s are strongly considering freezing their eggs a.k.a using mature oocyte cryopreservation.
Advertising events like a launch, sales promotions, and giveaways. Attract more visits to your pages and create more business opportunities.
Your best patients are found nearby! Your proximity to them is a huge factor that will make them come back and become regulars. Through Paid Search, you can geo-target ads that appear to users in your area.
When your client isn’t on Google, they’re scrolling on social media. And guess what? They spend most of their time there.
Through social media, you’re not only getting in touch with the actual patients. You also have the opportunity to show up on the newsfeeds of their best friend, parents, or their siblings. These are people that affect your would-be patient’s decision-making process. As you know, a lot of us confide to close connections for life-altering choices such as ones that pertain to our reproductive health.
Social media advertising put you where your target audience is. Making your information accessible inside the platform increases the chances of them browsing through your profile, and eventually inquiring.
With more information, comes more opportunities. Learn the online habits of your target audience through social media. By knowing their interests and behavior, your ads become incrementally better.
We prioritize bringing your business in front of your most qualified audience—nearby clients that are most likely to pay for your service.
Often overlooked, your website is a powerful tool that attracts visitors and turns them into clients. Developing a patient-first website anticipates your clients’ needs before they even ask.
Reproductive patients already have a fair share of questions before coming to your clinic. Provide testimonials, case studies, Doctor’s information, clinic processes, services, online booking, and other relevant site features to be more accessible to them. By prioritizing their experience on your website, you create a great precedent of what they’re going to experience once they visit your practice in person.
Designed to impress. Professional website designs set the tone of your image. And you want it trustworthy, authoritative, and up-to-date. Adjectives that a healthcare professional, like you, would benefit from.
Designed to convert. We’ll create a website with purposeful elements. Arranging elements strategically that create a patient-first website experience, rank high in search results, and push conversions seamlessly through call-to-actions like booking an appointment.
Designed for every device. Some website visitors view your website on a desktop. Most, however, are on their phones—phones that vary in specifications and software. Great design is critical. We can’t risk potential patients reading jumbled text and images. We’re here to make sure your web design is responsive and intact on every single device.
Three steps to creating a solution that tailors to your practice’s specific needs.
This is our initial meeting. Right after exchanging pleasantries, we’ll go straight towards addressing your problem. This is also the perfect opportunity to discuss service terms.
Once your practice qualifies, we’ll be presenting you with an initial solution. The campaign runs after our methods and requirements are understood and communicated.
Track your campaign progress through regular reporting. Receive reports monthly, quarterly, and yearly. Want to see your growth as it unfolds
You absolutely have the choice to stay clear of marketing to perfect your craft, and trust that you have a partner in the background working to level up your practice. Your experience with us will be personalized according to your preference. However, you’re assured that you won’t be in the dark when it comes to valuable reporting and updates. We value constant communication and transparency.
Ready to start?
Write us and we will be in contact
As much as possible, we want to take off your extra load and handle the marketing for you. You won’t be out of touch. though. Your account manager will be accessible to assist your business when needed. Regular strategy meetings are also to be expected.
5401 W Kennedy Blvd Tampa,
FL 33609, USA
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